Maggi market share, touches pre-crisis level

Nestle India’s instant noodles brand Maggi has attained over 60 per cent market share and almost touched the pre-crisis level in value terms, said a top company official.

However, volume-wise Maggi is still away from the pre-crisis period, when Nestle used to dominate the market with 75 per cent market share.

“Total contribution from the prepared foods (Maggi and Maggi franchise) is about 30 per cent,” said Narayanan in a media roundtable here. Nestle India had in 2017 crossed the Rs 10,000-crore sales mark.